Rebranding
Mind Matter Performance
With user-centered approach, the goals was to create an intuitive interface for effortless financial management while incorporating gamification.

Industry
Clothing Store
Location
United Kingdom
Year
2023
Service
Brand Identity
About the Brand:
Mind Matter Performance is a brand dedicated to enhancing human potential through a synergy of mental resilience and physical excellence. Rooted in the philosophy that both mind and body must be in harmony to achieve peak performance, the brand creates products and experiences that empower individuals to push their limits.
Brand Inspiration & Philosophy:
The name Mind Matter Performance reflects the core belief that the mind shapes reality, and with the right mindset, anything is possible. Mind represents focus, strategy, and resilience; Matter symbolizes the physical body, strength, and endurance; and Performance signifies the relentless pursuit of excellence.